The Strategy Audit

One session.
A written 30-day roadmap.
A real recommendation.

Time with our team, and a written 30-day roadmap on what to do next, even if "next" isn't us. The session is priced to the size of the problem, so a solo physician is not paying for a committee.

Physician $350 60-minute session plus a written 30-day roadmap.
Practice $750 90-minute session, roadmap, competitor snapshot.
Institution $1,500 Stakeholder interviews, program review, roadmap.

Credited to your first month if we work together.

What you get

Two deliverables. Both substantial.
Both yours to keep.

Deliverable 01

A working session

Sixty minutes for a physician, ninety for a practice. Institutions get stakeholder interviews first, then the session.

You, Jules or a senior strategist (almost always Jules for the first cohort), and one of our writers taking notes so you don't have to. We screen-share your existing accounts, talk through your goals, and dig into the specific moves that would change your trajectory over the next 30 days.

This is not a sales call. We are not pitching you packages on this call. We are doing the work.

Deliverable 02

A written 30-day roadmap

Delivered within 5 business days of the call. 8 to 12 pages, written in your context, covering:

  • Where you are now. An honest read on your current presence: what is working, what is not, what is invisible.
  • The 30-day plan. Specific actions, ordered by week. Not "post more consistently," actual posts, platforms, and sequencing.
  • Content angles for your specialty. Three to five we believe will perform, with examples and rationale.
  • The compliance landmines specific to you. State board rules, FTC issues, before-and-after policy, flagged before you trip them.
  • What we would do first if we ran your account for 90 days, whether you hire us or not.
  • Practices also get a competitor snapshot. Who else in your area is visible, what they are doing, and where the gap is.
  • Institutions also get a program review. Built from the stakeholder interviews, covering approval flow, audience split, and where the bottleneck actually sits.

You can take this roadmap and execute it yourself. That is a real option, and we will tell you so on the call.

The agenda

Here is the actual agenda.
Print it if you want.

This is the 90-minute practice session. The 60-minute physician audit runs the same shape, tighter, with the live audit and the strategy block doing most of the work. Institution audits add stakeholder interviews in the week before, so the session itself starts from findings rather than from scratch.

Why this is paid

Why we charge for this when every other agency offers a free call.

The price follows the work. It has nothing to do with how you look on paper. A solo physician needs an hour and a roadmap: $350. A practice needs the competitive picture on top: $750. An institution needs stakeholder interviews before we can say anything useful at all: $1,500.

The audit is the cheapest way for both of us to find out whether the bigger commitment makes sense. If it does not, you keep the roadmap and we part as friends.

The credit

About that "credited to your first month" line.

If you book any retainer with us within 30 days of your audit, your audit fee comes off your first month's invoice. Whichever tier you paid.

Translation: if you are a serious buyer, the audit is effectively free. If you are not, you have paid for the most useful 30-day plan a healthcare professional can buy, written by people who have actually done it. Either way, you are not getting fleeced.

How booking works

The whole process, end to end.

Cancellation. Reschedule up to 24 hours before with one click. Cancel up to 48 hours before for a full refund. Inside 24 hours the fee is non-refundable, but we will deliver the roadmap based on your questionnaire anyway.

Who this is not for

Three people who should not book this.

We would rather lose the booking than waste your time. Do not book if:

FAQ

The questions everyone asks.

Jules's calendar is the constraint. The audit is the only way to get his attention reliably, and the physician tier is $350. If you want shorter, follow him on Instagram (@realdoctorjules), he answers a lot of DMs there for free.
For our first cohort, yes, Jules personally runs every audit at every tier. After that, audits will be split between Jules and a senior strategist he has trained, and you will know in advance who is on your call.
Cancel up to 48 hours before for a full refund, no questions asked.
Honestly, no. The roadmap depends on your voice, your goals, and your appetite for being on camera. Send delegates as additional attendees, but you need to be on the call.
Yes if you want one. Send it 48 hours before the call and we will review and sign. We do not share client conversations regardless, NDAs are for your peace of mind.
Then we will tell you on the call, and we will be more cautious in the roadmap. We have worked across most specialties through Jules's own network, but if yours is genuinely outside our experience, you will get an honest "here is what we would recommend you investigate" rather than a fake confident answer.
If it is your name on the account, book physician. If patients book a location, book practice. If a committee has to approve this, book institution. Unsure? Book physician. We will finish the session you paid for, and if your situation turns out bigger, we will say so at the end, plainly. No mid-session upsell, ever.
English and Arabic. Jules is fluent in both.
Yes. Compliance frameworks differ outside the US, so the roadmap will flag what we can and cannot advise on for your jurisdiction. Time zones for the call are flexible.

Ready? Book it.

A working session with our team.
A written 30-day roadmap.
From $350, credited to your first month if you hire us.

If you are a serious operator, this is the most useful purchase you will make this quarter.
If you are not, you will find out now instead of three months into a retainer.

Book the Audit →